What we do?

Successful integration and automation is a centrepiece of marketing software. Cross-channel customer communication is the biggest challenge for many businesses. The cloud-based CRM platform has all premises for management of marketing communication channels, although they are only realized to a full extent through custom setup, customization and integration.

CRM integration is another essential aspect of such software. Unimpeded access to sales and inventory data gives ground for building reports and optimize sales processes to an unprecedented degree. We deliver a CRM system together with a comprehensive marketing suite tailored to online commerce enterprise needs.

Photo: Salesforce marketing solutions

Work with our clients

The Salesforce Platform™ lies in the foundation of large-scale enterprise systems that spread across continents, rely on multiple databases and enable access for thousands of users. WaveOC is an established developer and integrator of Salesforce®. We know better practices of business and make them an integral part of our work.

Components and features

Salesforce Marketing Cloud™ is a set of instruments that we recommend to all digital marketers who work in ambitious companies of any size. With our professional assistance, the platform will deliver significant improvements in marketing and sales.

CRM integration is the basis for Salesforce Marketing Cloud™, and many unique features can be built on the top of it. Tailored precisely for marketing automation, Salesforce® will streamline marketing campaigns, predict and estimate their results.

Salesforce® has a number of products specifically tailored for marketing:

Cloud-based data management solutions provide a groundwork for customization and integration. With proper implementation, they give access to new and better ways to work with audiences, contacts and campaigns as well as create reports.

Predictive Intelligence is a famous tool on the cloud platform that gives the power of well-reasoned decision-making and enables to monitor and predict current business changes and processes.

Journey Builder is a premium planning and reporting tool that can be integrated with web and mobile apps. Its purpose is to visualize customer journeys and enrich user experience for clients.

Resulting Indicators

We judge ourselves based on the level of success that we have accomplished with each single client. So in order to adequately analyze our results, we ask our customers to provide us with some feedback, after the implementation of our solutions. And here are some numbers.

Our clients have reported that the successful deployment of Salesforce Marketing Solutions had an overall positive impact with key indicators showing:

  • Cases with 42% increase in Cost Per Lead
  • Significant boost of 51% in Landing Page Conversion Rates
  • New Contact Rate addition of up to 57% after certain timespan
  • Overall satisfaction increase rise up to 60% in Marketing Collateral Usage


Salesforce Marketing Cloud™ is a robust solution used by many companies worldwide. Why do businesses use it and for what purposes?


Continuity and integrity provides opportunities to successfully integrate email marketing, leverage social media and connect to mobile apps.

Data analysis.

Precise tuning of the platform enables effective data management from a variety of sources.

Customer behaviour.

This is the only platform that implements Customer Journeys to measure performance from channel to channel and study customer behaviour.